When it comes to screenprinters’ and wholesalers’ printwear needs, Hanes’ new Perfect-T has you covered. Because that shirt matters.
Of the 12 campaign ideas we presented, this was the client’s favorite! A later version of “Shirt Matters” was produced after my internship ended. (Self high-five!)
Print
Wholesaler-facing
Print
Screenprinter-facing
Social Post
By posting in screenprinting communities on social media, we’ll create intrigue around the Perfect-T.
Direct-Mail Tactic
We’ll send screenprinters and wholesalers a free canister containing a Perfect-T and an informative poster to hang in their workshops.
